We are clear and open about how we collect and use data

1.0 Introduction

At Factoreal, we believe in being clear and open about how we collect and use data related to you. Cookie is a small text file stored on a client machine that may later be retrieved by a web server from the machine.

Cookies allow web servers to keep track of the end user’s browser activities, and connect individual web requests into a session.

Cookies can also be used to prevent users from having to be authorized for every password protected page they access during a session by recording that they have successfully supplied their user name and password already. This policy provides detailed information about how and when we use cookies. This cookie policy applies to any Factoreal product or service that links to this policy or incorporates it by reference.

2.0 Purpose

Cookies can be used to recognize you when you visit Factoreal, remember your preferences, and give you a personalized experience that’s in line with your settings. Cookies also make your interactions with Factoreal faster and more secure. Additionally, cookies allow us to bring you advertising off the Factoreal sites, and bring customized features to you through Factoreal plugins.

Categories of Use: –

  • Authentication: If you have registered to Factoreal, cookies help us show you the right information and personalize your experience.
  • Security: We use cookies to enable and support our security features, and to help us detect malicious activity and violations of our User Agreement.
  • Preferences, features and services: Cookies can tell us which language you prefer and what your communications preferences are. They can help you fill out forms on Factoreal more easily. They also provide you with features, insights, and customized content in conjunction with our plugins. You can learn more about plugins in our Privacy Policy.
  • Advertising: We may use cookies to show you relevant advertising off the Factoreal site. We may also use a cookie to learn whether someone who saw an ad later visited and took an action (e.g. registered for test drive, etc.) on the advertiser’s site. We may also work with a partner to show you an ad off Factoreal site, such as after you’ve visited a partner’s site or application.
  • Performance, Analytics and Research: Cookies help us learn how well our site and plugins perform in different locations. We also use cookies to understand, improve, and research products, features, and services, including when you access Factoreal from other websites, devices such as your work computer, etc.

3.0 Applicability

Factoreal uses cookies, web beacons and other technologies when you use any of the Factoreal website. Cookies are used to ensure everyone has their best possible experience. Cookies also help us keep your account safe. By continuing to visit or use our site, you are agreeing to the use of cookies and similar technologies for the purposes we describe in this policy. Any browser visiting the site will receive cookies from us which helps us identify you more quickly when you return. We will not use “cookies” or other devices to follow your click stream on the Internet generally, but will use them, and other devices, to determine which pages or information you find most useful or interesting at our own site.

4.0 Types of Cookies used

  • We use cookies of four categories: Session cookies, Functional cookies, Analytical/Customization cookies and Advertising cookies.
    Session Cookies: Session cookies enable the website you are visiting to keep track of your movement from page to page so you don’t get asked for the same information you’ve already given to the site. Cookies allow you to proceed through many pages of a site quickly and easily without having to authenticate or reprocess each new area you visit. These only last for as long as the session (usually the current visit to a website or a browser session).
  • Functionality cookies: These cookies allow our Services to remember choices you make, such as: remembering your username, preferences and settings; remembering if you’ve filled in a survey or taken part in a poll or contest or otherwise reacted to something on through the Services, so you’re not asked to do it again; remembering if you’ve used any of our Services before; restricting the number of time you are shown a particular advertisement; remembering your location; and enabling social media components like Facebook or Twitter. The aim of these cookies is to provide you with a more personal experience so that you don’t have to reset your preferences each time you use our Services.
  • Analytical/Customization cookies: These cookies collect information about how visitors use and interact with our Services, for instance which pages they go to most often. These cookies also enable us to personalize content and remember your preferences (e.g., your choice of language, country, or region). These cookies help us improve the way our websites work and provide a better, personalized user experience.
  • Advertising cookies: These cookies record your visit to our websites, the pages you have visited, and the links you have clicked. They gather information about your browsing habits and remember that you have visited a website. We (and third-party advertising platforms or networks) may use this information to make our websites, content, and advertisements displayed on them more relevant to your interests (this is sometimes called “behavioral” or “targeted” advertising). These types of cookies are also used to limit the number of times you see an advertisement as well as to help measure the effectiveness of advertising campaigns.
  • More details on the types of cookies used by Factoreal are given below:
Cookie Name  Purpose  Expiration 
_ga  Google Analytics related cookie  2 yrs 
_gid  Google Analytics related cookie  1 month 
qtrans_front_language  Cookie to define the visitor’s language setting  1 yr 
visited  Sets the flag if the visitor has visited the website  1 month 
IDE  Google Ad / Analytics related cookie  1month 
_fbp  Facebook related cookie  3 months 
fr  Facebook related cookie  3 months 
BizoID  Linkedin Ad / Analytics related cookie  1 month 
lang  Linkedin Ad / Analytics cookie to store the visitor’s language preference  N/A 
UserMatchHistory  Linkedin Analytics related cookie  1 month 
bcookie  Linkedin Ad / Analytics related cookie  2 yrs 
lidc  Linkedin Ad / Analytics related cookie  1 month 
personalization_id  Twitter Ad / Analytics related cookie  2 yrs 
GPS  Youtube Ad / Analytics related cookie  1 month 
PREF  Youtube Ad / Analytics related cookie  1 yr 
VISITOR_INFO1_LIVE  Youtube Ad / Analytics related cookie  6 months 
YSC  This cookie is set by YouTube to track views of embedded videos.  N/A 

4.1 Cookies used for Analytical Purpose
We may use third-party web analytics services on our Services, such as those of Google Analytics. These service providers use the sort of technology described in the Automatically-Collected Information section above to help us analyze how users use the Site, including by noting the third-party website from which you arrive. The information collected by the technology will be disclosed to or collected directly by these service providers, who use the information to evaluate your use of the Site. We also use Google Analytics for certain purposes related to online marketing, as described in the following section.

4.2 Cookies used for Advertisement Purpose
Cookies and other ad technology such as beacons, pixels, and tags help us serve relevant ads to you more effectively. They also help us provide aggregated auditing, research, and reporting for advertisers, understand and improve our service, and know when content has been shown to you.

We do not serve third party advertisements to you while using However, we do work with website analytics and advertising partners, including Google Display Network, Facebook, etc. to deliver Factoreal advertisements on third party publisher websites – these partners may set cookies on your computer’s web browser. These cookies allow our partners to recognize your computer so that the ad server can show you Factoreal advertisements elsewhere on the Internet, and so that our analytics software can measure your engagement and interactions while using In this way, ad servers may compile anonymous, de-identified information about where you, or others who are using your computer, saw our advertisements, whether or not you interacted with our advertisements, and actions performed on subsequent visits to This information allows an ad network to deliver targeted advertisements that they believe will be of most interest to you, and it allows Factoreal to optimize the performance of our advertising campaigns and the usability of our website. In other words, we use analytics data along with data about our online ads that have been shown using the Google Display Network, Facebook for Advertisers, or other online advertising networks. By doing so, we can understand how anonymous users interacted with our website after seeing our ads.

4.3 Third-party Cookies Used
Please note that the third parties (advertising networks and providers of external services like web traffic analysis services) may also use cookies on our Services. Cookies on our sites. Also, note that the names of cookies, pixels and other technologies may change over time.

We used trusted partners like Google, Facebook, Linkedin to help us service advertising, who may place cookies on your device. We may pull through content from social networks into our own pages, such as embedded Twitter feeds. The social networks, such as Facebook, Twitter Google, etc. may themselves also put cookies on your machine. This is the same process as if the user logs into Facebook directly, or clicks ‘Like’ on any other website.

We also use Google Analytics on our Services to help us analyze how our Services are used. Google Analytics uses performance cookies to track customer’s interactions. For example, by using cookies, Google can tell us which pages our users view, which are most popular, what time of day our websites are visited, whether visitors have been to our websites before, what website referred the visitor to our websites, and other similar information. All this information is anonymized.

We have little control over these ‘third party’ cookies, so we suggest that you check the respective privacy policies for these external services to help you understand what data these organizations hold about you and what they do with it.

  • Facebook:
  • Linkedin:
  • Linkedin Cookie Tables:
  • Google AdWords:
  • Google Analytics:
  • Google:
  • Twitter:

Our use of Web Beacons
We may also use electronic images known as web beacons on our Services – sometimes called “clear GIFs”, “single-pixel GIFs”, or “web bugs”. Web beacons are used to deliver cookies on our Services, count clicks/users/visitors, and deliver co-branded content or services. We may include web beacons in our promotional e-mail messages or other to determine whether messages have been opened and acted upon.

Factoreal site may also contain web beacons from third parties to help us compile aggregated statistics regarding the effectiveness of our promotional campaigns or other website operations. These web beacons may allow the third parties to set or read cookies on your device.

5.0 Methods for Controlling Cookies on your browser

Most browsers allow you to control cookies through their settings preferences. However, if you choose to turn off these cookies you will still see advertising on the internet but it may not be tailored to your interests. It does not mean that you won’t be served any advertisements whilst you are online. Whilst many companies involved in using advertising cookies and serving online behavioral advertising appear at the above link, not all do. Therefore, even if you choose to turn off cookies used by all the companies listed, you may still receive some advertising cookies and some tailored advertisements from other companies.

There are many ways you can manage what cookies are set on your devices. Essential cookies, however, cannot be disabled. If you do not allow certain cookies to be installed, the website may not be accessible to you and/or the performance, features, or services of the website may be compromised.

You can also manage this type of cookie in the privacy settings on the web browser you are using. Please see below for more information.

You can disable and/or delete cookies by using your browser settings. Please note that if you use your browser settings to block all cookies you may not be able to access parts of our or others’ websites. The following links provide information on how to modify the cookies settings on some popular browsers:

  • Apple Safari:
    • Step 1: Open Safari if it is not already open.
    • Step 2: Choose Safari > Preferences, and then click Privacy.
    • Step 3: In the “Block cookies” section, specify if and when Safari should accept cookies from websites. To see an explanation of the options, click the Help button (question mark).
    • Step 4: If you want to see which websites store cookies on your computer, click Details.
  • Google Chrome:
    • On your computer, open Chrome.
    • At the top right, click , click
    • At the bottom, click Advanced.
    • Under “Privacy and security,” click Site settings.
    • Click Cookies.
    • From here, you can:
    • Turn on cookies: Next to “Blocked,” turn on the switch.
    • Turn off cookies: Turn off Allow sites to save and read cookie data.
    • Use “Block third-party cookies” switch to allow or prevent third-party websites from saving and reading cookie data
  • Microsoft Internet Explorer:
    • Step 1: Select the gear in the upper-right corner of the screen, then select “Internet Options “. If you have the Menu Bar enabled, you can select “Tools “> “Internet Options “.
    • Step 2: Click the “Privacy” tab.
    • Step 3: Select the “Advanced” button.
    • Step 4: Under “First-party Cookies” and “Third-party Cookies “, choose one of the following:
    • Step 5: Accept – To automatically accept cookies.
    • Step 6: Block – To automatically block cookies.
    • Step.7: Prompt – To prompt with each cookie request.
      You can also check “Always allow session cookies” if desired. Select “OK” when done.
    • Step 8: Select the “Sites” button if you wish to set options for specific websites. Under this section, type the website in the “Address of website” field, then select to “Block” or “Allow” cookies on that website. Click “OK” when you are done.
    • Step 9: Click “OK” and you have successfully set your cookie settings in IE11.
  • Mozilla Firefox:
    • Step 1: Click the menu button and choose Options. Preferences.
    • Step 2: Select the Privacy & Security panel and go to the History section.
    • Step 3: In the drop-down menu next to Firefox will: Firefox will, choose Use custom settings for history.
    • Step 4: Uncheck Accept cookies from sites, accept cookies from websites to disable them.
    • Step 5: Choose how long cookies are allowed to be stored: Keep until:
      they expire: Each cookie will be removed when it reaches its expiration date, which is set by the site that sent the cookie.Mozilla Firefox
    • I close Firefox: The cookies that are stored on your computer will be removed when Firefox is closed.
    • Step 7: Close the about: preferences page. Any changes you’ve made will automatically be saved.

6.0 Your Consent

Factoreal provides you with several choices with respect to the information we collect and use as discussed throughout this Policy.

Some of your choices include:

  • Marketing Communications: If you no longer wish to receive our marketing and promotional emails, you may opt out of receiving them by following the instructions included in email or by requesting through our contact form located at
  • Tailored Online Advertising Opt-Out: Factoreal strives to provide the public with relevant, value-added content in the form of online advertisements. However, we respect the wishes of anyone who does not want to be tracked by third party advertising companies online. Users may opt out of cookie-based online advertising and analytics programs by following the opt-out instructions provided within our dedicated Cookies Policy, section 5.